Why Face-to-Face Training Still Matters

In a world where virtual communication dominates, the allure of face-to-face interactions may seem like a relic of the past. But there’s something about in-person training that continues to captivate learners and educators alike.

I’m a huge advocate of blended learning approaches that allow us to harness the incredible opportunities technology is giving us really can empower people teams and leaders to elevate the experience of their teams. However, the tech can’t deliver it all.

We believe the ‘Classroom’ remains an indispensable tool for personal and professional development for a number of reasons…

  1. **Personalized Learning Experience:**

Unlike one-size-fits-all online courses, face-to-face training offers a personalised learning experience tailored to the unique needs of both the company and the participants. Specific brand standards or company data can be used for examples and to ensure the training is bespoke to that company and their current needs, by telling their own story.  Facilitators also have the flexibility to adapt their teaching methods in real-time, catering to different learning styles and ensuring that every individual maximizes their potential.

Bonus – Your teams see this in action and absorb it, making them trainers too.

  1. **Engagement and Interaction:**

Human connection lies at the heart of face-to-face training. The dynamic exchange of ideas, the lively discussions, and the camaraderie among participants create an environment that is both stimulating and enriching. In-person learning allows delegates to not only absorb information but also actively engage with it, fostering a deeper understanding of the subject matter.

  1. **Immediate Feedback and Support:**

One of the key advantages of face-to-face training is the immediate feedback and support it provides. Whether it’s a question that needs clarification or a concept that requires further explanation, participants have direct access to instructors who can address their queries on the spot. This real-time feedback accelerates the learning process and empowers learners to overcome obstacles with confidence.

  1. **Building Networks:**

Beyond the classroom, face-to-face training offers invaluable networking opportunities. Participants have the chance to connect with peers, industry experts, and potential collaborators – whether that’s at a public course where they meet people who can offer fresh perspectives and share best practices, or their colleagues they don’t get to work with daily (think about those GMs in London and Edinburgh).

These connections often extend beyond the duration of the training, fostering long-lasting relationships built on shared experiences and mutual respect.

  1. **Motivation and Accountability:**

Face-to-face training provides a level of accountability and motivation that can be lacking in remote learning environments. The structured schedule, the physical presence of a facilitator, and the support of peers create a sense of commitment and accountability that inspires participants to stay focused and motivated throughout the training program.

So, while digital technologies offer us a way to make our training more consistent, more accessible and often a bit more convenient, face-to-face training remains a cornerstone of effective learning and development.

Its personalised approach, emphasis on engagement and interaction, and focus on building both technical and soft skills make it a powerful catalyst for growth and success.

Let’s embrace the best of both and offer our teams the opportunity to learn, connect, and thrive together.

Words: Cally Bannon-Smith, Head Coach, Class of 68

CLASSOF68 is a big-hearted hospitality training company. Obsessed with improving manager performance and retention. Through innovative, high-impact training. You can find out more and get in touch here…

https://www.sixtyeightpeople.com/hospitality-training/